January 20th, 2017
It can be tough to come up with daily content for your social media efforts - especially if you're managing accounts for multiple businesses. Many business owners feel the need to post promotion after promotion and news only relating to their business. A sound social media strategy, however, includes a healthy mix of different kinds of posts. That's why we've pulled together a 30 day social media posting calendar. You can follow this calendar to a T or mix and match the types of posts that fit your needs.
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INSPIRATION - Post inspiring images, quotes, and sayings. Consider using hashtags such as #MondayMotivation
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DEALS - Offer timely deals for your business around current events and holidays.
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QUESTION OF THE DAY - Ask your followers for their opinions on their industry, your industry, or just something fun.
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RELEVANT CONTENT - Link to articles from reputable sources and relevant bloggers.
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CURRENT EVENTS - Humanize your brand by posting about current events, holiday’s, etc.
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SWEEPSTAKES - Give your followers the ability to win something by running a contest or sweepstakes.
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YOUR BLOG POSTS - Link to your newest blog posts each time you log an entry.
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INFO-GRAPHICS - Informative, image-driven graphics relating to your industry.
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INSIDE LOOK - Give a peek inside your business with an image of your workspace or project.
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PRODUCTS & SERVICES - Post about the products and services you offer.
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CROSS PROMOTE - Does one of your other social networks need love? Promote it on the others!
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POSITIVE REVIEWS - Highlight any positive reviews and testimonials written about your business.
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GIVEAWAYS - Give away prizes in exchange for likes, follows, and engagement.
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LIFE HACKS - Got a time-saving tip online or life tip? Share it with your followers!
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GAMES / PUZZLES - Post a caption this photo challenge, riddles, and other fun, engaging games.
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EVENTS - Post about your digital events – like webinars, and in-person happenings.
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MEMES - Look up and share memes – especially if they relate to your industry.
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CALLS TO ACTION - Ask your followers to sign up for your email list, check out new products, and more!
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ANNOUNCEMENTS - Post about new launches, news, and updates about you and your business.
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TUTORIALS - Provide educational tutorials to help your followers achieve their goals.
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HASHTAG TRENDS - Find and leverage the latest hashtags like #ThursdayThought and #FollowFriday
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GIFS & VIDEO - Share funny or inspirational videos and animated GIF’s.
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BRANDED GRAPHICS - Create visually appealing imagery with your brand on it.
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ENCOURAGEMENT - Sometimes everyone needs a little boost. Encourage your followers!
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SURVEYS - Ask for input about your business, industry, and more.
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SHARE A STORY - Sometimes a personal or retold story is too good not to share.
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HOLIDAYS - Did you know that there’s literally a holiday every single day of the year?
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IN THE NEWS - Share news coverage about your business or industry.
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INFLUENCERS - Did someone in your industry make a big announcement? Share it!
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RE-USE OLDER CONTENT - Repost any content that you used in months past.