![The Hottest Topics on Facebook and Instagram in April, 2018 [INFOGRAPHIC]](https://dropinblog.net/34234365/files/featured/SocialOwl_Blog_Facebook_Instagram_April_2018_Hot_Topics.jpg)
May 30th, 2018
Facebook has released its Hot Topics report for April 2018. This report highlights the hottest topics, issues, and trends on Facebook and Instagram in the United States, United Kingdom, Canada, and Australia.
Check out the infographics below to gain insight into the most popular topics in Brands and Products, Entertainment, Holidays and Events, People, and Sports broken down by age and gender.
Put this information in your back pocket as you consider what hot topics you can leverage in your posts and promotions moving forward.
(Click on image for a larger version)
Facebook - April 2018, United States
Instagram - April 2018, United States
Facebook - April 2018, Canada
Instagram - April 2018, Canada
Facebook - April 2018, United Kingdom
Instagram - April 2018, United Kingdom
Facebook - April 2018, Australia
Instagram - April 2018, Australia
As we've seen time and again, holiday's sports, celebrities, and entertainment dominate the conversation. In this case, entertainers, celebrities, and, of course, Prince Charles and Kate Middleton dominated the conversation in all markets. Sporting events and figures primarily remained in their countries of interest. For example, in the U.S. and Canada, there was a good bit of chatter about the NHL Stanley Cup playoffs and the individual teams competing, while in the U.K., Manchester City and mixed martial artist, Connor McGregor was widely discussed, especially among younger and middle-aged men.
There you have it. These Hot Topics reports are a revealing snapshot of the most popular topics on Facebook and Instagram. Did you leverage any of these hot topics in your post mix?