The Hottest Topics on Facebook and Instagram in February, 2018 [INFOGRAPHIC]

The Hottest Topics on Facebook and Instagram in February, 2018 [INFOGRAPHIC]

March 22nd, 2018

 

Facebook has released its Hot Topics report for February 2018. This report highlights the hottest topics, issues, and trends on Facebook and Instagram in the United States, United Kingdom, Canada, and Australia.

 

Check out the infographics below to gain insight into the most popular topics in Brands and Products, Entertainment, Holidays and Events, People, and Sports broken down by age and gender.

 

Put this information in your back pocket as you consider what hot topics you can leverage in your posts and promotions moving forward.

 

 

 

(Click on image for a larger version)

 

 

 

Facebook - February 2018, United States

SocialOwl Facebook Hot Topics October 2017 US

 

Instagram - February 2018, United States

SocialOwl Facebook Hot Topics Report February 2018 US

 

Facebook - February 2018, Canada

SocialOwl Facebook Hot Topics February 2018 CA

 

 

Instagram - February 2018, Canada

SocialOwl Instagram Hot Topics February 2018 CA

 

Facebook - February 2018, United Kingdom

SocialOwl Facebook Hot Topics March 2018 UK

 

Instagram - February 2018, United Kingdom

SocialOwl Instagram Hot Topics March 2018 UK

 

Facebook - February 2018, Australia

SocialOwl Facebook Hot Topics February 2018 AU

 

Instagram - February 2018, Australia

SocialOwl Instagram Hot Topics February 2018 AU

 

As we've seen time and again, holiday's sports, celebrities, and entertainment dominate the conversation. In this case, Valentine's Day dominated the conversation in all markets, especially among women. Nick Foles and the Super Bowl can be seen as being discussed across all markets as well, particularly among young to middle-aged men.

There you have it. These Hot Topics reports are a revealing snapshot of the most popular topics on Facebook and Instagram. Did you leverage any of these hot topics in your post mix?